Addictive entertainment - live search queries

I am up in the

Chango

offices in Toronto this week, and we just activated a screen on the wall for our party that shows live search queries hitting our systems. With more than 5 billion a month, and 100,000 queries per second on media impressions, this is an amazing technology.

It is the live search terms that are addictive though! Sat here over the last 5 minutes I can see 'society' seeking everything from coupons, to naked celebrities, music lessons, vacation deals, the best french press, kinky things to do in bed and how to write a novel! If you have to Google it either of those latter searches, perhaps they are not your strength!

Some of my other favorites whilst sat here:

how to check if my yeast is active

how to attach paper mache to a tree

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make a fake plastic city

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time fertilizing an apple tree

how do you break up with someone you love

how to open standard wooden chest without key

become a freight forwarder

and the utterly intriguing "how to start a cemetery" !

Part One: The Media Agency / Client Relationship – The Brand’s Take Control

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