This is the new Virgin Atlantic on-board safety video. It works because it is different to most stale safety videos and presentations. And this should be remembered in the advertising we do. Originality grabs attention, but its not only originality in the content but also the originality of the type of content in an unexpected enviroment.

2 comments:

Anonymous said...

any good ideas on reviving a stagnant sales force for a vending machine company, I'm new to the company and looking for new ideas. the machines aren't "Mercedes" level but are a good machine. from what i've learned so far, we're just loosing the edge we once had and the owner wants to hear some ideas, please help. thanks, bk

Anonymous said...

any good ideas on reviving a stagnant sales force for a vending machine company, I'm new to the company and looking for new ideas. the machines aren't "Mercedes" level but are a good machine. from what i've learned so far, we're just loosing the edge we once had and the owner wants to hear some ideas, please help. thanks, bk